Blog

My Artist's Life

Some days my life is quite black and white, on other days my life is full of color.
Some days I'm a little flippant, and on others...it's just all business.

 

A huge thanks for contributing your thoughts.
Enjoy your visit,
Marsha

1/25/2010 1:12:29 AM

Old Glory...it's Illinois basketball mania time

Marsha Robinett / 3 Comments

"Old Glory"
carbon pencil drawing on paper
11 x 9, double matted

Original Pencil Drawing
$655.00
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Also available in:
Small ...open edition Giclee Print @ $40
Large ...open edition Giclee Print @ $49
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It's basketball tournament time everywhere. The sports casters refer to it as 'Hoops Mania". Our local high school is done but the University of Illinois is still in the game. I don't watch as much basketball as I used to and never did follow the professional teams...but thought this drawing was appropriate and might just stir some good memories.

As I worked on this carbon pencil drawing, memories of my own High School days flooded my head. I remembered the small gyms we played in, cheering until we were hoarse, and the excitement of riding the bus to the game with the team. Things were different then...times more relaxed and definitely more innocent.

On the way to the basketball game the team always sat together in the front of the bus. On the way home...we were allowed to pair off in couples. I still remember holding hands in the dark on the ride home, and my first kiss.

The drawing Old Glory is not just about the game, but also about the 'freedom' to enjoy the game. Despite ALL the negative issues that make the news today. We who are fortunate enough to live in the United Sates and enjoy the freedoms offered by living in a true democracy have much to celebrate.

The American Flag is the symbol of our freedom. Old Glory, as it is referred to, stands for who we are as a nation and a people. Our American Flag has been burned, stomped on, and desecrated by many over the years...yet she still flies strong.

The old basketball and shoes are a reminder of our youth when life was much simpler. School, the Friday night ball game, getting a date for the weekend and cruising the town square...don't we all remember when?

I also took some WIP photos and put together a drawing tutorial when working on Old Glory and would be happy to answer any questions you may have about the techniques used.
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Matthew 18:3
And he said: "I tell you the truth, unless you change and become like little children, you will never enter the kingdom of heaven.
Matthew 18:2-4 (in Context)
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1/23/2010 12:03:42 AM

Marketing Is a Must...but where do we start?

Marsha Robinett / 8 Comments



I hear it over and over:
"my website has been up for months now and I have no sales and few visitors".

As artists, whether we categorize ourselves as full time or part time, marketing needs to be a part of our everyday creative process.

No one wants to hear it, but we can't just paint.



Look at it like this...if you acquired a new phone number and didn't give it out to anyone do you think you would be receiving calls? How about if you gave it to just 10 people and they each gave it to just one person (and so on)...do you think that would make a difference? Absolutely.

Your website is no different. If you want traffic you need to let others know you are there.

Now..for the next question. Do you just want traffic or do you want buyers? When it comes to traffic to your website a few good regular followers of your art is much better than several hundred 'occasional lookers'.

So, how do you garner the 'few good followers'? First of all...get that Newsletter Subscribe option on your navigation bar. The people who sign up for your newsletter are saying, "I want to know more about you and your art". They want to hear from you! Clint Watson says send your newsletter once a week...if once a month is all you can handle, then make it once a month, but be consistent.

It isn't necessary to write a long newsletter. In fact your newsletter is more likely to be read if it is short, simple, and offers the reader something they can't get elsewhere. My newsletters include a discounted print each month that only my subscribers have the option to purchase...and I always sell several. This one item more than pays for the time it takes to write my newsletter.

  • You may not want to offer a discounted print but I'm sure you will be featuring at least one of your artworks...provide a link back to your portfolio and make purchasing easy.
  • If you blogged about something of interest...make a short statement and link back to your FASO blog for the complete article. The blog article linked to doesn't need be current this month...just relevant to what you're writing about in this newsletter.


I don't know about you, but a 'live link' peeks my curiosity...I can hardly avoid clicking it to see where it takes me, and once there...well, it's rare that I leave without strolling through at least a couple more pages!

I'm a firm believer that 'live links' in your newsletters teach your subscribers to visit your website. A live link is telling them there is something of interest...something new...something they might want...something you think is important for them to see.

Remember, your subscribers signed up for your newsletter because they want to know more about you...tell them and tell them regularly.

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Proverbs 20:14
"It's no good, it's no good!" says the buyer; then off he goes and boasts about his purchase.
Proverbs 20:13-15 (in Context)

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1/20/2010 10:08:14 PM

A Bit of Creative Marketing

Marsha Robinett / 1 Comment

by Keith Bond
Keith Bond has the natural ability to see beyond the picturesque beauty of a scene to portray the spirit of the of the landscape. He has the gift of capturing the true essence of to the place and paints an emotional response to the scene, rather than the literal depiction.

Keith is not only an acclaimed artist but also writes regularly for the FineArtViews Newsletter. Recently while reading some of the back issues I ran across his article about 'Home Shows', and how they can be a new venue for artist.

We are all looking for ways to sell our art in today's economy. Keith's article, Home Shows, outlines how to use this venue, step by step. I had a small showing in a friends home last year. It went well but had I had Keith's insightful knowledge and instructions I know I could have done better.

I encourage you...take a few minuets to read Keith's detailed, thought provoking article. It's a great way to get your work in front of people who are collectors and do it in an intimate setting.
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Psalm 28:7
The LORD is my strength and my shield; my heart trusts in him, and I am helped. My heart leaps for joy and I will give thanks to him in song.
Psalm 28:6-8 (in Context)
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1/11/2010 9:02:02 AM

Just Thinking...what can I do next?

Marsha Robinett / 5 Comments


"Grandma's Boy"

Watercolor on Paper
8x7

Commissioned Watercolor Portrait
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This is Wil...the first grandson of one of my friends. I'm not sure this is quite as good as my last watercolor portrait. It seems a tad overworked in a couple of places yet it does resemble him nicely.

Will has the most beautiful little 'pursed' mouth and gorgeous hazel eyes. There was so many colors in his eyes that it was hard to get them all in. I really struggled with his hair...you know me and my thing for detail. I almost blew it here!! 

*You can see a larger version of this Watercolor Portrait in My Little Paint Box Collection

Anyway...here it is, one more portrait for you to take a look at. Enjoy
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Psalm 37:25
I was young and now I am old, yet I have never seen the righteous forsaken or their children begging bread.
Psalm 37:24-26 (in Context)
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1/10/2010 11:05:12 PM

Red Apples with Green Grapes

Marsha Robinett / Comment on this


"Red Apple with Green Grapes"
Watercolor on 300# Arches
7 x 8.5

Original Watercolor
$65.00

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This is my latest watercolor effort. When I say Effort, it was a definitely an effort because of my paper choice. I ordered a 'sample' package of watercolor paper and this was one of the rough sheets. I've never worked on rough watercolor paper before...don't think it was really suitable for this subject. Perhaps it would be better suited for landscape or perhaps architecture.

As you can see, I'm working on those dark backgrounds again. Each time it comes out a little better. As usual, the colors don't show up great here. The background looks rather flat in color here, when in fact it has many subtle colors in it.

My biggest challenge with this 'rough' paper was trying to get smooth edges and make the surfaces appear shiny...I decided that this paper would probably be better when you want to show more texture.

*To see a larger version of this commissioned portrait visit "My Little Paint Box" collection.

So...anyway, up for critique here.
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John 15:4
Remain in me, and I will remain in you. No branch can bear fruit by itself; it must remain in the vine. Neither can you bear fruit unless you remain in me.
John 15:3-5 (in Context)
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